SkimLinks works very similarly to VigLinks in that it is designed for bloggers who don’t want to do a lot of hands-on work to participate in an affiliate program. SkimLinks also works much like VigLinks in that it uses a plugin or script to create dynamic links in your content to send visitors to higher paying offers from merchants. SkimLinks claims to work with over 24,000 merchants/advertisers.
In the past, large affiliates were the mainstay, as catch-all coupons and media sites gave traffic to hundreds or thousands of advertisers. This is not so much the case anymore. With consumers using long-tail keywords and searching for very specific products and services, influencers can leverage their hyper-focused niche for affiliate marketing success. Influencers may not send advertisers huge amounts of traffic, but the audience they do send is credible, targeted, and has higher conversion rates.
Many affiliates struggle to make enough profit from the sales they make to allow them to reinvest that money into more content or marketing. Once you do find a product that people can and will buy online, make sure it offers enough commission per sale to make it worth your while. There’s little sense in promoting light bulbs for 1% profit per sale.
You need to keep your audience engaged. Social media is all about engagement and this is something that you need to keep in mind if you are to use it for affiliate marketing. Post interesting content, and people will keep checking your out. As an example, you can produce content that’s useful to your audience as a way of promoting engagement. Using the above example, you can write a “Latest Sci-Fi novels,” post to make sure that people stay abreast with what’s happening in the field. Keep refreshing this content and you can be sure that people will keep coming back.