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Thanks Miles. I’ve always shied away from a lot of the typical internet marketing strategies that are all about how to make as much money as possible with little regard for actually building trust and engagement with your audience. Totally agree with you, it should be audience first, profit second. And over time if you do that, you’ll come out way ahead.
Leadpages claims that its affiliate program is not exclusively for affiliate marketers, which is true, but the narrow focus of this niche means that only professionals affiliate marketers will ever be able to earn significant income from the program. Leadpages’s affiliate program does offer quite a lot of different options (webinars, videos, blog posts, free marketing courses, etc.) to send referrals to, which can lead to higher conversion rates if done correctly.
Great post and right on target. I found that if you blog and/or do videos that sharing little stories will help connect you to potential leads. I do how-to videos and posts and I always tell personal stories or my own experiences that relate to the subject. It works and I get personal messages from people about it. It makes you more real and down to earth in the viewer's eyes. Once they like you and trust you they will become a lead and hopefully a sale. They may very well become a regular buyer because you will be their go to person. For best results it's best to blog daily and do at least one video a day.
There are also a lot of customization options. You can integrate hotel booking sites into your website, choose specific destinations, and showcase properties that interest you. For example, you could start a niche affiliate site about “Denver Family Vacations,” write content about the top things to do in Denver, guides about the local area, and promote specific hotels.